Email Marketing Made Simple For Busy Product-based Business Owners

Running a business while juggling work, kids, and life? I see you! This blog is packed with actionable, no-fluff strategies to help busy moms and makers grow their email lists, boost sales, and market their businesses with ease—without sacrificing family time or feeling overwhelmed.

Email marketing made simple for busy product-based business owners

Running a business while juggling work, kids, and life? I see you! This blog is packed with actionable, no-fluff strategies to help busy moms and makers grow their email lists, boost sales, and market their businesses with ease—without sacrificing family time or feeling overwhelmed.

Why Your Emial List Is Useless Without A Welcome Flow

FACT: 80% of your sales will come from just 20% of your audience.

And do you know what separates that 20% from everyone else?


How they experience your brand the moment they join your email list.

Most business owners spend so much energy trying to get subscribers—through Instagram, Pinterest, and paid ads—only to let those hard-earned leads sit there… doing nothing.


No automated emails. No engagement. No connection. No sales.

And that’s why your email marketing isn’t working.


In this post, we’ll cover why an 8-email welcome flow is an absolute must for your handmade business and how it can generate revenue on autopilot. The 8-Email Welcome Series is my strategic, automated welcome flow is the difference between:


❌ A list that ignores you (and eventually unsubscribes)
✅ A list that’s nurtured, engaged, and primed to buy—on autopilot


And the best part? You only have to set it up once.

And if you’re thinking…

  • “But I don’t know what to say…
  • “I don’t want to sound too salesy…”
  • “I don’t have time to figure this out…”

Don’t worry—I have a solution that removes every single roadblock. (More on that in a minute. 😉)

Why Your Business Needs an 8-Email Welcome Series (Not Just 3!)

Most business owners make one of two mistakes with email marketing:

1️⃣ They send nothing. Their email list sits there collecting dust, and subscribers forget who they are.
2️⃣ They send only 1-3 emails. They assume a quick intro and a discount code are enough to make sales.


❌ Both of these leave money on the table.

Studies show that only 3% of people are ready to buy immediately when they discover a new brand. That means the other 97% need time, nurturing, and trust-building before making a purchase.

Here’s where an 8-email welcome series wins:

  • It meets people where they are—whether they’re ready to buy now or need time to warm up.
  • It nurtures relationships at scale, automatically.
  • It builds trust and authority—so when they’re ready to buy, they choose YOU.
  • It creates a predictable revenue stream.

And most importantly…

It ensures that every new subscriber gets the same high-touch experience—without you lifting a finger.


Want an easy way to start engaging your list? Grab my 10 Ways To Engage With Your Email List Guide to make sure your emails actually get opened and read!

What Happens When You Don’t Have a Welcome Series?

Let’s talk about what’s really happening when you don’t have a strategic email sequence:


❌ You’re Wasting Your Hard-Earned Leads

If you’ve been working hard to grow your audience through Instagram, Pinterest, or ads—but you’re not emailing them consistently—you’re throwing money away.


📉 FACT: 50% of leads go cold within 30 days if they’re not nurtured.


That means every follower, opt-in, or giveaway participant who joins your list but doesn’t hear from you? Gone.


An 8-email welcome flow ensures that every single subscriber gets an intentional, engaging experience.

You’re Missing Out on Easy, Automated Sales

Most handmade business owners think they need to constantly post on Instagram to make sales. But here’s the thing:


📩 Welcome emails generate 320% more revenue per email than social media posts.


Why? Because:

🔹 Emails land directly in inboxes (no fighting the algorithm)
🔹 Your audience already said YES to hearing from you
🔹 They’re in buying mode (subscribers spend 138% more than non-subscribers)


An 8-email welcome series guides them toward a sale, step by step—without you constantly showing up on social media.


You’re Working Harder Than You Need To

Feeling exhausted trying to do everything manually? That’s because you’re missing the power of automation.


🔹 Instagram requires you to show up daily (and only 5-10% of followers even see your posts).


🔹 Etsy and Shopify are crowded—you’re competing with thousands of other sellers.


🔹 Ads are expensive—and unless you have a system in place to convert traffic, you’re wasting money.


A one-time setup of an 8-email welcome flow means:


  • New subscribers get the same high-touch experience every time.
  • You stop worrying about what to send next.
  • Your email list works for you 24/7—even while you sleep.

Want to make your emails effortless?

My 1K Welcome Series Course will help you write and automate your emails in just one weekend—so you can finally stop overthinking and start seeing results!

How an 8-Email Welcome Series Can Unlock $1K+ in Revenue (on Autopilot)

When done right, your welcome series does the selling for you—without being pushy or spammy.


Imagine this:

1️⃣ A new subscriber joins your list.
2️⃣ They start receiving your automated 8-email welcome series.
3️⃣ Over the next two weeks, they get:


  • Your story and why you started your business
  • Valuable content that builds trust
  • Engaging brand personality
  • An exclusive offer at the perfect time


By the end, they’re excited to buy from you—without feeling pressured.

And since this happens automatically for every new subscriber…


Your welcome series can generate consistent, recurring sales without extra effort.

“But I Don’t Know What to Say in 8 Emails…”

That’s exactly why I created The $1K Welcome Series Course.


🚀 Inside, you’ll get:

✅ Plug-and-play templates—so you’re never stuck staring at a blank screen
✅ The exact 8-email sequence that nurtures and sells effortlessly
✅ Done-for-you automation setup—so your welcome series runs itself
✅ Proven strategies to turn new subscribers into repeat buyers


You don’t have to figure this out alone. The entire system is built for you—you just plug in your brand and start seeing results.


👉🏾Ready to turn your email list into a passive income stream?

🎉 Join the $1K Welcome Series Course today!

🚀 Set it up once. Let it sell for you forever.

Final Thoughts: If You’re Not Selling on Autopilot, You’re Missing Out

You didn’t start your business to spend all day stressing over sales.


An 8-email welcome series ensures:
✔ Every new subscriber gets an intentional, engaging experience
✔ You make more sales without being salesy
✔ You stop overthinking what to say—your emails are already written
✔ Your list works for you 24/7 (so you don’t have to)


The question isn’t “Should I have a welcome series?”—it’s “How soon can I get mine set up?”


📩 Skip the guesswork and get my exact, proven system inside the $1K Welcome Series Course!


🎉 Let’s build your automated sales machine today!

Your Next Steps:

Hi, I'm Aviance, Your Email Marketing Coach!

I know what it’s like to juggle family, work, and home while trying to grow a business. It’s exhausting. But when I discovered the power of email automation, everything changed.


Now, I’m on a mission to help other moms like me—women who are building a business not just for today, but as a legacy for their kids. Let’s make marketing simpler, so you can focus on what truly matters.

Struggling with What to SAY in Your Emails?

Grab my Free Guide: 10 Simple Ways to Nurture Your Email List, and walk away with 10 ready-to-use email ideas to connect with your audience, build trust, and grow your business—without the overwhelm!

GET THE FREE GUIDE NOW

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